Since the grand book of e-books was priced at RMB 999, it has suddenly broken the current pattern of e-books with a low-price strategy. Shanda said that the cost of the e-book is 1,800 yuan, which is lower than the cost of 800 yuan. General Tao Chang, general manager of Universal Technology Co., Ltd., said in an interview with reporters that Shanda claimed that the cost price of less than 800 yuan must be tricky. The relevant person in charge of the game consultant also said that it is entirely possible to control the cost of the e-book within 1000 yuan.
Chang Tao said that the pure cost of an e-book will certainly not be as high as 1,800 yuan, but if it sells 999, it is certainly losing money. The current reasonable price is 1300 yuan. At the same time, the reporter also consulted the responsible person of CCID Consulting's consumer electronics. He said that it is entirely possible for them to control the cost of the e-book under 1000 yuan. He pointed out that with the calculation of the cost of 1800 by Shengda Jinshu, the quotes for many parts are calculated according to last year. It is no wonder that the cost is so high. In short, selling 999 is not enough, but there will not be as much as the cost of 1800. Shanda is nothing more than to use it as a promotional “stunt†to attract eyeballs.
The main consumer group of e-books is deep reading groups. Chang Tao divides reading into light reading and deep reading. For example, he said that reading newspapers, for example, is light reading. The e-book display technology EINK is suitable for deep reading people because of its environmental protection and low consumption, and the mobile phone is more suitable for light reading. Many people now use mobile phones to go online to see fantasy novels. E-books are not necessary for them. The content of the e-books is really focused on in-depth reading. In this regard, foreign countries have done quite well in the past. A considerable number of books have already started from the traditional books for the first time. It can be said that foreign countries have reached a rigid demand for e-books, but this demand has not been achieved in the country, e-books are mainly used for gift sales, this demand can not be sustained.
At the same time, he also stated that Wuwu Qing will launch a student e-book at the end of the month. The e-book can realize the integration of provincial education programs and transfer learning points and topics to e-books. The unique thing in the Wuqingqing e-book is that it can insert a phone card to use the phone function, but this is not the main use, but the use of the edge network to transmit information. This to a certain extent also avoids the problem that WiFi network coverage is not high enough to be able to watch e-books anytime, anywhere.
Chang Tao finally mentioned that what the e-book industry needs to do now is to standardize the digital publishing industry and make it easier for hardware manufacturers to acquire copyrights. This is the trend of the e-book industry in the future.
Chang Tao said that the pure cost of an e-book will certainly not be as high as 1,800 yuan, but if it sells 999, it is certainly losing money. The current reasonable price is 1300 yuan. At the same time, the reporter also consulted the responsible person of CCID Consulting's consumer electronics. He said that it is entirely possible for them to control the cost of the e-book under 1000 yuan. He pointed out that with the calculation of the cost of 1800 by Shengda Jinshu, the quotes for many parts are calculated according to last year. It is no wonder that the cost is so high. In short, selling 999 is not enough, but there will not be as much as the cost of 1800. Shanda is nothing more than to use it as a promotional “stunt†to attract eyeballs.
The main consumer group of e-books is deep reading groups. Chang Tao divides reading into light reading and deep reading. For example, he said that reading newspapers, for example, is light reading. The e-book display technology EINK is suitable for deep reading people because of its environmental protection and low consumption, and the mobile phone is more suitable for light reading. Many people now use mobile phones to go online to see fantasy novels. E-books are not necessary for them. The content of the e-books is really focused on in-depth reading. In this regard, foreign countries have done quite well in the past. A considerable number of books have already started from the traditional books for the first time. It can be said that foreign countries have reached a rigid demand for e-books, but this demand has not been achieved in the country, e-books are mainly used for gift sales, this demand can not be sustained.
At the same time, he also stated that Wuwu Qing will launch a student e-book at the end of the month. The e-book can realize the integration of provincial education programs and transfer learning points and topics to e-books. The unique thing in the Wuqingqing e-book is that it can insert a phone card to use the phone function, but this is not the main use, but the use of the edge network to transmit information. This to a certain extent also avoids the problem that WiFi network coverage is not high enough to be able to watch e-books anytime, anywhere.
Chang Tao finally mentioned that what the e-book industry needs to do now is to standardize the digital publishing industry and make it easier for hardware manufacturers to acquire copyrights. This is the trend of the e-book industry in the future.
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