On June 1st, Baidu CEO Li Yanhong delivered a speech at the 2012 Baidu Union Summit and expressed his opinions on the current hot mobile Internet. Li Yanhong said that the current mobile Internet is very exciting, but it is dangerous.
Li Yanhong said that many people are currently rushing into the mobile Internet, thinking that as long as enough users do not make money at the moment is not important, but this way of thinking is not correct.
Li Yanhong said that at present, there are three business models for the mobile Internet, namely the advertising model, the game forward charging model, and the e-commerce model, but various models still face challenges.
Li Yanhong analyzed that mobile internet advertising is not as good as PCs because of limitations such as mobile phone screens; in terms of games, mobile phones can only display lightweight games and also have certain restrictions on making money. The e-commerce model has not performed well in recent years because of problems such as payment. Li Yanhong proposed that the business model for mobile Internet e-commerce should be to charge local merchants.
Li Yanhong also said that after a year of thinking, he believes that the core of the mobile Internet is cloud computing. He said that mobile Internet is a general trend, and every enterprise and entrepreneur should see this trend and "hug and expand."
Li Yanhong said that many people are currently rushing into the mobile Internet, thinking that as long as enough users do not make money at the moment is not important, but this way of thinking is not correct.
Li Yanhong said that at present, there are three business models for the mobile Internet, namely the advertising model, the game forward charging model, and the e-commerce model, but various models still face challenges.
Li Yanhong analyzed that mobile internet advertising is not as good as PCs because of limitations such as mobile phone screens; in terms of games, mobile phones can only display lightweight games and also have certain restrictions on making money. The e-commerce model has not performed well in recent years because of problems such as payment. Li Yanhong proposed that the business model for mobile Internet e-commerce should be to charge local merchants.
Li Yanhong also said that after a year of thinking, he believes that the core of the mobile Internet is cloud computing. He said that mobile Internet is a general trend, and every enterprise and entrepreneur should see this trend and "hug and expand."
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