Since the beginning of VR in 2016, VR has slowly entered people's lives. Let more people know, understand, and invest.
Many people now think that the real economy is no longer working, and feel that if VR technology is used in life, it will replace the real economy. In fact, virtual reality will not replace the real world, but will promote the development of the real economy.
VR City Global Joint Venture Platform) - An O2O super platform that presents all the economic units in the real city, such as shopping malls, shops, hotels, schools, hospitals, and attractions, in the virtual city. It tells everyone that it is combined with VR. Why promote the development of the real economy.
First, the physical store has its own advantages:
It can provide consumers with the most comprehensive and real shopping experience. In addition to the product itself, it can also solve the two “consumption†and “feeling†factors that consumers are most concerned about.
Second, the opportunities that VR technology brings to physical business:
1, eliminate the physical boundaries of shopping, to achieve a physical store without a dead end
It can interact with consumers outside the store to complete the product display, information introduction, and even trial use, providing consumers with a full immersive and realistic shopping experience, further breaking the constraints of the physical world and even digital consumer channels. It is convenient for customers who cannot get to the store because of various factors.
2. Optimize shopping scenarios and enhance consumer experience
Another fascinating aspect of virtual reality technology is that it allows users to experience novel experiences that are difficult to feel in real life. With this technology, physical stores can provide consumers with a richer and more comprehensive shopping experience. This is a temptation to reject the scene-based experience.
Third, the advanced nature of VR technology can directly digitalize the consumption habits and related data of online and offline consumers, further facilitating merchants to study user habits and preferences, and directly and conveniently obtain real and valuable sales data.
Fourth, the physical retail space based on VR technology has unlimited potential in the future, not only can create a more complete shopping experience, but also can be combined with e-commerce to enhance online store revenue. For example, the clothing store does not close the door for 24 hours, allowing customers to VR fitting clothes anytime, anywhere.
Today's smartphones support virtual reality technology. With the continuous upgrade of smartphone solutions and processors in the future, the VR experience on the mobile side will become more and more vigorous. Merchants can use this technology to bring them closer to consumers around the world, so VR can promote the development of the real economy.
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